International Journal of Business and Management Study
Author(s) : FREDERIK HERTEL
creativity is (e.g. Gadner, 1993) often connected with; arts, science, technology, high-end products developed (cf. Plucker, Beghetto & Dow, 2004) by a gifted genius during long, complicated, isolated, challenging and mythical procedures. But, what about ordinary people doing common work in their everyday organizational life? Would it make any sense to describe them as creative as well? Would it e.g. make any sense to describe workers doing industrial cleaning in e.g. our foodindustry as creative? In the following article we will introduce a case study in which workers doing industrial cleaning is evaluated in terms of creativity.